Harness Racing South Australia’s flagship event, the Ladbrokes SA Cup, has delivered an impressive wagering result, with average turnover per race across the heats and finals night up 17.5 per cent year-on-year, and total turnover on Cup Night climbing 11.5 per cent.
Strong fields, passionate on-track support and the continued partnership with Ladbrokes helped reinforce the Cup’s standing as the state’s premier racing and wagering event.
Harness Racing SA Chief Executive Officer Heath Pocock said the results were a well-deserved reward for the industry’s commitment to delivering a first-class product.
“The Ladbrokes SA Cup is the pinnacle of harness racing in our state, and it’s fantastic to see such strong engagement from participants, supporters and the wagering public,” Pocock said.
“These figures reflect the hard work and professionalism of everyone involved, our participants, clubs, sponsors, and the dedicated HRSA team behind the scenes. It’s a great sign of confidence in South Australian harness racing.”
Despite significant rain and lightning in the hours leading up to the meeting, the Cup program still attracted a strong on-course crowd, as well as significant online and broadcast audiences tuning in through Sky Racing and Ladbrokes.
The renewed national interest in South Australian harness racing was further highlighted by the ability to attract high-calibre horses, with winner Miki to Success, who also ran in the Eureka, being the standout winner of the Ladbrokes SA Cup
“We’re proud to see South Australian harness racing gaining recognition on the national stage,” Pocock said. “This momentum is something we’re excited to carry forward as we continue to invest in our product, people, and events.”
The strong Ladbrokes SA Cup performance caps off an exciting October for the sport in South Australia, with momentum now building towards Southern Cross Finals Night on Saturday, December 20.
